Pull-A-Part
We are a do-it-yourself used auto parts retailer. We buy old cars, sell used auto parts and now sell used cars at select locations
I was “pull-ed” in during a business acquisition. Pull-A-Part was in the earliest stage of acquiring U Pull & Pay. My very exciting job was designing Print, social, and web designs for both companies with very different styles during this process.
2 Very Different Styles..
U-Pull-&Pay, now a Pull-A-Part Company focuses on a bold and rustic feel. They focus on the dirt and grime that comes with pulling your own auto parts while also being minimal and clean. Texture and halftones a large part of their brand identity.
Pull-A-Part is a more friendly approach. With fun colors and imagery to make the customers feel welcomed and accepted. While U-Pull-&-Pay have very specific design rule Pull-A-Part is more free and fun with every sign and social post looking completely different but still inviting.
