
The Project
Transform Samsonite luggage into a symbol of possibility with the holiday concept “The Gift of Where to Next.” Instead of selling a suitcase, we sold the promise of the next journey, inviting gift‑givers to spark wanderlust in every recipient. As an Art Director Intern, I storyboarded the campaign’s content visuals, shaping how the narrative unfolded across social, digital, and holiday placements.
Art Director: Kendra Little
Jr Art Director: Alessia Siano
Agency: Iris Worldwide



